Matrix Supplies, FZCO of Dubai Appointed an Exclusive
Distributor in Middle East and North Africa for Consumer
Genetics
published Dec 1, 2009
SANTA CLARA, Calif -- Matrix Supplies, FZCO, based in Dubai,
UAE, has been appointed by Consumer Genetics to be the exclusive
distributor of their Pink or Blue(R) Early Gender Test in the
Middle East and North Africa. Under the agreement, Matrix
is granted the exclusive right to distribute the Pink or Blue(R)
test and a license to perform and sell the tests in Algeria,
Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco,
Oman, Palestine, Qatar, Saudi Arabia, Syria, Tunisia, United
Arab Emirates, and Yemen.
Matrix will promote the Pink or Blue(R) test through an established
network of healthcare clinics and gynecologists throughout
the region in a way that is culturally sensitive to the local
populations. It is planned that Matrix will identify
potential business partners and set up several labs in various
countries to perform the Pink or Blue(R) tests. This
will speed up the test process by minimizing shipping time
and enhance the service to the region.
"The agreement with Matrix represents our ongoing to commitment to better
serve our customers worldwide," says Dr. Chinh Bach, CEO of Consumer Genetics. "As
a result of this partnership, shipping times should decrease, samples will
be taken in a way that is comfortable for the local communities, and the gender
testing service will be promoted in a way that is sensitive to the region's
cultural values. This can only be achieved by having a strong partner
in the area such as Matrix."
Samir Zidan, owner and chairman of Matrix says, "seeing
great potential for the early gender test will add value to
our portfolio. Matrix’s reputation
for quality products, excellent customer support and regulatory
integrity will become known to a broad spectrum of physicians
in the United Arab Emirates and around the GCC & MENA regions.
About Matrix Supplies, FZCO
Matrix Supplies FZCO is part of group of companies, privately
owned with business interests in Investments & Development,
Property, and General Trading. Established since 1987,
Matrix has been investing in various growth sectors in the
UAE and MENA regions and now has a strong portfolio in the
above-mentioned sectors. They have been in Healthcare
and Lifestyle Products Trading, Import & Export, and distribute
medical surgical equipment and supplies, laboratory tools,
beauty and personal care products, perfumes and cosmetics. Matrix's
focus is now to supply innovative products to Healthcare
Sector.
For more information please visit www.matrisxsupplies.com
About Consumer Genetics, Inc
Consumer Genetics, headquartered in Santa Clara,
California has been providing unique genetic tests directly
to consumers since 2006. Since
introducing the Pink or Blue(R) Early Gender Test, their product line has expanded
to include other tests designed to give consumers powerful genetic information
that will enhance their health leading to better choices and lifestyles.
For more information on the products visit www.consumergenetics.com
More Information About the Consumer Genetics
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